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AWARD MEMBERSHIP POINTS


iCHEF comes with a built-in customer loyalty system

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AWARD MEMBERSHIP POINTS


iCHEF comes with a built-in customer loyalty system

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iCHEF’s Loyalty Point System

Simple and effective

No cards, scanning, or additional apps required – all you need is your customer’s phone number

Flexible

Points can be awarded automatically or manually, depending on your preference

Data collection

At every transaction, the amount spent, points awarded, customer’s order history, preferences and special notes (e.g. allergies) are recorded in our system

Completely free

No additional devices required, no membership limit, no add-ons or extra fees.


3 reasons why loyalty programmes don’t always work

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1 Getting rewards is too difficult

Statistics show that having to patronise more than 5 times before redeeming a reward discourages consumers.

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2 Your food gets devalued

Giving a discount can create the impression that your food is worth less than what you’re charging for it, and make customers unwilling to pay full price.

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3 The programme is too complicated

Too many conditions, exclusions and point conversions make it difficult for a rewards programme to catch on. Plus your staff will have to spend more time explaining how it works.


Tricks to get customers to return

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1 Reward on the third visit

Once customers have visited your outlet thrice, chances are they like your food and will come back. Craft your rewards programme such that they receive something complimentary on the third visit to make the experience even better.

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2 Double points instead of discounts

Instead of offering discounts to attract customers during slow periods, give double loyalty points so that your food is not devalued.

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3 Keep members up to date on promotions

Collecting customers’ phone numbers for membership also means that you can send them SMS updates about new specials or remind them of their rewards.


Use our loyalty point system in just 4 steps

1 Activate and manage your membership programme from iCHEF’s backend

Without having to pay any extra fees, you will have access to a rewards system built right into your POS

2 Get customers to become members

Place membership information and the rewards they stand to gain at your counter.

3 Enter your customers’ phone number in the POS system

All data including their basic information, order history, and loyalty points will be tagged to the phone number

4 Receipt automatically reflects the point balance

The points earned in the transaction and total number of points will be included in the customer’s receipt


 

Our loyalty system not only helps you attract customers
it can also cut your advertising cost in half

Save money advertising on Facebook while attracting more customers that fit the same profile as your regular customers.